Archive for September, 2007

Don’t design for design’s sake…

Results of American Fencing Magazine Redesign

The USFA magazine was redesigned to great fanfare.  Now that a few issues of the new magazine have been delivered to the eager fencing populace, what’s the result?  Was the redesign worth the time and effort put into it?

From a business stance, the American Fencing magazine redesign was geared to make the magazine a more attractive media property and thereby land some “big fish” in terms of advertisers.  Premium brands who had the big marketing budgets and who would love fencing’s demographic (and it’s a demo to drool over for any premium or luxury brand.)

Continue Reading »

Fencing Cell Phone Themes

After a discussion on the forums started up on personalizing a cell phone with fencing-related wallpapers and ringtones, Serge over at FencingPhotos put together a gallery of images that he chose for cell phone wallpapers.

There are a few free ones and then a gallery of his premium images.  Over at Fencing Photos, you can view the gallery of fencing cell phone wallpapers.  Personally, I think that it’s great that Serge would take the time to do this.  Photography is all he does and he’s very good at it.  Making more of the images available for use by the fencing community is great.

Continue Reading »

« Previous Page